BRAND STRATEGY & GRAPHIC DESIGN
Your brand is more than a logo. It’s the foundation of your business identity. Our brand strategy and graphic design services help Edmonton businesses define who they are, how they’re seen, and how they connect with the people they serve.
Why Choose Virago Social Co.?
We combine creative design expertise with marketing know-how to build brands that are both visually stunning and strategically powerful.
What’s Included
✓ Competitor and industry research
✓ Audience profiling and development of buyer personas
✓ Campaign planning and goal setting
✓ Content and social media roadmaps
✓ Implementation recommendations and support
A strong brand strategy gives your audience clarity and confidence in choosing you. It ensures every touchpoint from social posts to your websites feels consistent and professional.
Why Brand Strategy Matters
FAQs
What does brand strategy actually include?
Brand foundations (mission, vision, values), audience personas, positioning, tone and messaging, visual direction, brand differentiation, and your overall brand narrative as well as the actual visual to accompany such as logo, colours, fonts, etc.
Can we book design work without a full strategy?
For one-off projects, yes. But if you don’t have any branding already established, we strongly recommend the strategy step to ensure your visuals are aligned with your goals.
How long does a full brand strategy take?
Typically 3–5 weeks depending on complexity and the number of stakeholders involved as well as how fast you are able to get back to us with your feedback each step of the way.
What type of design work do you offer?
Social media graphics, print materials (postcards, posters, menus, brochures), digital ads, email templates, presentations, brand collateral, and more.
What's the difference between brand strategy and graphic design?
Brand strategy defines the why and who behind your brand. Design translates that strategy into visuals like logos, colours, and marketing assets.
Do you design logos?
Yes, logos are included as part of a full brand identity package, which also covers typography, colour palette, brand assets, and a style guide.
Let’s build a brand that truly reflects your vision.
Starting at $3,000
